This workshop is aimed at people who want to effectively advertise through Facebook to generate more business.
If you are boosting posts rather than using the Ads platform or you've dabbled in Ads manager, but not had much success and don't really know how it works, then this workshop is for you.
Facebook Ads can be a bit daunting when you first open the application, but once you know your way around they can be utilised very simply and effectively.
With diminishing impressions on your organic reach for Facebook Business Pages, Facebook Ads are one of the most cost-effective ways of advertising your products/services.
This workshop will take you through how Ads Manager works, how to test your Ads and measure how cost effective they are. Throughout the workshop, you will set up your own ads that go live. You will go away confident on how to create, edit and identify which ads give the best return on investment for your business.
This course will cover the following:
- Understanding the different types of Facebook Ads
- Creating the ideal target audience
- Creating campaigns with different Ad sets
- How to monitor and measure cost-effective Ads
- Testing and refining your Ads
It’s going to be a hands-on workshop, so you’ll need your laptop as you're going to set up some ads as we go along!
The cost of this workshop is £80 per person and is limited to 10 people.